Best Practices

Best Practices

Digital Bites Webinars

AI
Aidan McCormack
05.02.2026
From Data to Discovery: Using AI to Personalise Rural Tourism Experiences

How rural destinations can start small with AI. What makes an AI tourism tool usable for micro-enterprises. The role of local authorities and DMOs as enablers.

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Social Media Stories
Val Robus
10.02.2026
Building Rural Tourism Visibility Through Authentic Social Media Storytelling

Val Robus shared how authentic, place-based storytelling on social media can help rural destinations build strong digital visibility without relying on large marketing budgets.

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Bike tours
Primož Kadunc
12.02.2026
Digitalisation of Guided and Self-guided Bike tours

Digitalisation of Guided and Self-guided Bike Tours, sharing practical insights on how digital tools, route planning technologies, and online platforms are reshaping cycling tourism and opening new opportunities for rural destinations.

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Thermal Tourism
Marija Komatar
17.02.2026
Digitalisation of Loyalty Program in Thermal Tourism

The loyalty program is a strategic approach designed to reward and retain guests who frequently return to the thermal or wellness centers. This program is intended to encourage frequent visits, increase customer satisfaction, and strengthen long-term relationships. It also contributes to the company's digital development and enhances its competitiveness

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Gamification and Tourism
Greta Dallan
19.02.2026
Gamification and Tourism: New Tools for Community-Centred Destinations

How co-design with local communities and gamification can support sustainable tourism? In this session we will present DKind, a gamified web app developed through a participatory process. An example of how to promote responsible tourist behaviours and to create shared value for destinations and local communities.

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Museum
Zornitsa Tuneva
24.02.2026
The Past in Digital format: good practices at the Specialized Museum in Tryavna

Best practices in digitizing art and history collections as a means of preserving and promoting cultural heritage. The focus is on modern digital approaches that enhance access, education, and public engagement.

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Smart Destinations
Markus Garnitz
26.02.2026
From Open Data to Smart Destinations: Digital Destination Development in Bavaria

Data is a key component of digital transformation in tourism – but how can we make the transition from open data to intelligent, connected destinations? Today's webinar will explore how data strategies, platform solutions and digital infrastructure can contribute to the sustainable development of destinations – and what experiences Bavaria has gained in this area.

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Local Communities
Ieva Ūtēna
03.03.2026
Koknese – Local Communities embracing new Technologies

Koknese as a Smart Village uses digital tools to strengthen tourism, community identity, and local patriotism among the younger generation. Discover why success depends on local enthusiasts, strong collaboration, investment in young talent, smart use of funding opportunities, and the courage to start small while thinking long-term.

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Cultural Heritage
Renārs Lipenītis
05.03.2026
Reimagining lost Cultural Heritage sites in Zemgale with AR and Digital Solutions

Discover how Zemgale is bringing lost cultural heritage sites back to life through augmented reality (AR) and innovative digital solutions. Learn how technology can reconnect communities with their history, create new tourism experiences, and open opportunities for creative partnerships and local development.

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Data-Driven Approaches
Giancarlo De Luca
10.03.2026
Data-Driven Approaches for Tourism Strategies in Rural Areas

How to leverage data and AI to optimize tourism flows, spending, and visitor sentiment in rural destinations.

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AI
Verena Wanninger
12.03.2026
AI-Supported Experience Planning for Rural Tourism: FREEDA

Freeda as an AI-based tool to support tourists in rural areas to plan there experiences during their stay.

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Cultural Tourism
Gabriela Sirakova
17.03.2026
From Living Heritage to Digital Experience: How a Small Municipality Builds Sustainable Tourism

Tryavna Municipality transforms its rich cultural and historical heritage into a sustainable tourism product through modern technologies and innovative solutions.

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